Cosmetics

  User-generated content (UGC), like customer photos and reviews, increases engagement, encourages shoppers to convert into buyers and boosts word-of-mouth marketing. While there are many ways to display UGC throughout your site to create interest and provide shoppers with real information from real buyers, here are four of the most effective and attention-grabbing uses of UGC in ecommerce (and actionable tips on how to emulate their impact). BOOM! Shows Real Products on Real People BOOM! cosmetics company gives customers the option to submit original photos with their product reviews. When a shopper sees these user-generated photos of real people using the product they are considering, they can quickly tell whether it meets their expectations. User-generated photos coupled with customer reviews effectively communicates a comprehensive customer experience that allows shoppers to connect on a personal level and imagine themselves using your product. BOOM! also implements visual UGC thro

  Understanding the difference between UX and UI can get confusing -- the roles work closely together, and sometimes the terms are used too ambiguously to firmly understand either one. To understand the difference between UX and UI, let’s start with an example: YouTube. Take a look at the YouTube home screen. Everything you’re seeing -- the search bar at the top, the “Trending” and “Subscriptions” and “History” categories on the left, the “Recommended” videos below -- is all the work of a UI designer. At its most basic level, UI is the presentation and interactivity of a product --  where’s the sign-up button, is it easy to navigate, where’s the logo and if I click the logo where does it take me? Download Our Free UX Research & Testing Kit Now, imagine every YouTube video you click loads slowly. Imagine you search “cats” and nothing comes up. Imagine you can’t search account user’s by their username, so it’s hard for you to find that girl who sang an acoustic rendition of that Ed S

  Modern beauty industry marketing strategies were established by women and men from modest and lowly backgrounds. They were door-to-door sales people, wig makers, and chemists who grew their empires during a period of changing attitudes on beauty and women's role in public but not skilled marketers. Download our   Marketing Agency Growth Report to learn how experts use successful advertising strategies to grow their agency business In " Hope in a Jar: The Making of America's Beauty Culture," Kathy Peiss writes: The beauty trade they developed did not depend upon advertising as its impetus. Rather, it capitalized on patterns of women's social life -- their old customs of visiting, conversation, and religious observance, as well as their new presence in shops, clubs, and theaters. In the history of marketing beauty products, the women who built the industry created the once non-existent consumer market for beauty products by combining products and services in salon

به نقل از Cosmetics   کرمان یکی از استان های وسیع کشور به شمار می رود که به دلیل پیشینه ای که دارد بیش از 7 هزار ابنیه تاریخی را درون خود جای داده است. از بین اثرهای تاریخی حدود 700 مورد آن را در فهرست آثار ملی ایران به ثبت رسانده اند. یکی از این  اثرهای تاریخی مسجد جامع کرمان یا همان مسجد مظفری است که در مجله مستر بلیط به بحث در مورد آن خواهیم پرداخت. تاریخچه مسجد مظفریه در سال 750 هجری قمری در زمان حکومت محمد مظفر ساخته شده، که بعد از گذشت سال ها هنوز هم زیبایی گذشته خود را حفظ کرده است. این بنا در نزدیکی بازار مظفری واقع شده است به همین علت می توان با رفتن به آن جا از بازار تاریخی آن هم دیدن نمایید. طبق سندهایی که وجود دارد گفته می شود این مسجد در بیرون از کرمان ساخته شده بود که بعد از اینکه این شهر وسیع تر شد در داخل شهر قرار گرفت. در زمان حکومت مظفریه، محمد مظفر هنگامی که به نبرد با قوم جرمان و اوغان پرداخته، نذر کرده است که اگر پیروز از جنگ بیرون آید میراثی را از خود به یادگاری بگذارد،  به همین علت دستور ساخت این مسجد را داد و به نام مسجد مظفریه معروف شد. سایت مستر بلیط به ارائه

  To consider what a KOL (key opinion leader) is, let's start with a real-life example. Jaclyn Hill is a makeup artist and YouTuber whose channel focuses primarily on beauty products. With 5.8 million YouTube subscribers (as well as 6.2 million followers on Instagram), Hill is considered a makeup and beauty expert by her online community. In 2015, Becca Cosmetics partnered with Hill to create a limited-edition highlighter known as "Champagne Pop". The product was extremely successful, breaking Sephora's record for most-purchased product on its first day of release. Becca Cosmetics could have chosen another influencer to collaborate with, but the brand knew Hill had a specific niche community they wanted to reach. Hill was ultimately more than just another influencer to Becca Cosmetics -- she was a KOL, or key opinion leader. A KOL is similar to an influencer in regards to follower size, but a KOL has a more targeted audience. For instance, Hill's YouTube channel i

  It doesn't take long for businesses to turn social media apps into handy customer service tools. Look at TikTok. It's only been around since 2016 and you can already find brands using it for proactive customer service. MAC Cosmetics is a perfect example. It uses TikTok to post customer reviews and mini makeups tutorials for its followers to try. This not only showcases the brand's products but also creates an engaging online customer experience. As a business owner, you've probably realized that social media is a great channel for providing customer service. But, you also probably discovered there's an array of apps to choose from, and you might be wondering which one (or ones) your business should leverage for customer support. To find out, we surveyed over 300 people in the United States to see which social media platforms they use first when contacting customer service. Below are the results. Free Download: Customer Service Metrics Calculator Social Media Custo

  Modern beauty industry marketing strategies were established by women and men from modest and lowly backgrounds. They were door-to-door sales people, wig makers, and chemists who grew their empires during a period of changing attitudes on beauty and women's role in public but not skilled marketers. Download our   Marketing Agency Growth Report to learn how experts use successful advertising strategies to grow their agency business In " Hope in a Jar: The Making of America's Beauty Culture," Kathy Peiss writes: The beauty trade they developed did not depend upon advertising as its impetus. Rather, it capitalized on patterns of women's social life -- their old customs of visiting, conversation, and religious observance, as well as their new presence in shops, clubs, and theaters. In the history of marketing beauty products, the women who built the industry created the once non-existent consumer market for beauty products by combining products and services in salon