Cosmetics

 BY TAYLAH BREWER Makeup Tips and Tricks Every Girl Should Know   The Trend Spotter is supported by its audience. When you purchase through links on our site, we may earn an affiliate commission. Learn more Achieving the perfect makeup doesn’t need to be complicated or time-consuming. Thanks to these handy tips and tricks you’ll never have to feel frustrated in front of the mirror again. Whether you’re wondering how to nail the perfect cat-eye or make your lipstick stay on longer, you’ll find the best advice right here. So, no matter if you’re a beginner or somewhat of a pro, you’re sure to learn a thing or two from these helpful hints.   RELATED:  Step by Step Guide To Makeup Application   Contents  show  1. Using a Spoon to Easily Apply Mascara Every lady has been through the pain of finishing her eye makeup only to realize she’s somehow ended up with mascara on her lids. Well, thanks to this hack, you can banish that pesky problem for good. All you need is a spoon from your kitchen,

  1. Start fresh Successful makeup needs to be applied immediately after washing, exfoliating and moisturizing your face. The combo of warm water, facial massage and your choice of cream, oil or serum gets things going by plumping up lines, buffing away flakes and hydrating dry or postmenopausal skin. This means absolutely no gaps between cleansing, moisturizing and applying makeup. To be clear: You can’t wash your face, eat, check your messages, shop online or talk on the phone, and then pick up where you left off.  2. Do eye makeup before face makeup It’s the smart mess-free order. No worries about powder shadow fallout on cheeks or under-eye liner smears that can “dirty” foundation, blush or concealer and require a redo. Prepping lids with a primer or cream shadow first will keep eye makeup fresh and guarantee a smoother, more even application. 3. Brown or black gel-pencil liner powers up eyes More pigmented than typical kohl pencils, less messy than brush-on gels and more flatterin

  Modern beauty industry marketing strategies were established by women and men from modest and lowly backgrounds. They were door-to-door sales people, wig makers, and chemists who grew their empires during a period of changing attitudes on beauty and women's role in public but not skilled marketers. Download our   Marketing Agency Growth Report to learn how experts use successful advertising strategies to grow their agency business In " Hope in a Jar: The Making of America's Beauty Culture," Kathy Peiss writes: The beauty trade they developed did not depend upon advertising as its impetus. Rather, it capitalized on patterns of women's social life -- their old customs of visiting, conversation, and religious observance, as well as their new presence in shops, clubs, and theaters. In the history of marketing beauty products, the women who built the industry created the once non-existent consumer market for beauty products by combining products and services in salon